Meet Luke Miller
Sacramento, CA-based writer, Salesforce developer, web designer
I am a passionate, community-driven digital communications specialist, Salesforce administrator / developer, Wordpress developer, and writer who wants to use technology to make a positive change in the lives of others and in my community at large.
Experience

March 2017 - Present

Salesforce Developer
Project: WorldWide

Work with teams throughout our network of partners to develop, maintain, and grow custom Salesforce applications to increase business process productivity.

Specialize in APEX, Visualforce, SOQL, and Lightning development languages and best practices to take full advantage of the power of Salesforce.

Assist in maintaining our repository of code, ensuring data is secure and accessible for the development team and our external vendors.

Prepare and implement project plans for the creation of new custom Salesforce applications as well as the redevelopment of existing applications.

Maintenance of Salesforce integrations to both external servers and external cloud-based systems.

May 2012 - October 2017

President
Miller Marketing

Build and grow a locally-based web development, web design, and digital communications business, specializing in WordPress website implementation.

Maintain all aspects of the business, including finance, creative development, client interaction and all technical development.

Develop and build creative, user friendly websites to allow the client full ability to maintain and update the content on their websites without requiring complex processes or costly maintenance contracts.

Work with local nonprofits to build their presence online and provide powerful web-based tools to communicate with their audience, grow donations, and drive fundraising event attendance. Build web-based tools to help nonprofits share their mission with the community.

February 2016 - March 2017

Communications Manager
Goodwill Industries of Sacramento Valley & Northern Nevada, Inc.

Management of web and social resources for all members of the Goodwill family of nonprofits

Development of marketing collateral for retail promotions and nonprofit fundraising campaigns using the Adobe CC suite

Public relations outreach, connecting with local TV outlets to get regular exposure for nonprofit programs and retail promotions

Analysis of current and past marketing strategies for Goodwill and nonprofits to grow visibility and effectiveness in achieving marketing goals

Administration and development with the Salesforce organization used by Goodwill and 5 subsidiaries
Working with importing large amounts of historical donor data into Salesforce from all subsidiary organizations

September 2014 - February 2016

Content Manager
Uptown Studios

Development of websites for clients in both the private and nonprofit sectors

Design and implementation of digital advertising campaigns on a variety of platforms, including Facebook, Twitter and Google AdWords

Creation of content for digital and physical marketing collateral, websites, publications and advertising
Manage a large volume of ongoing website updates and changes

Help nonprofit organizations utilize the Google Grants program, allowing them to use available $10,000 in monthly digital ads

Created content and edited websites to better take advantage of Search Engine Optimization strategies and improve search engine rankings

Analyze online audience demographics via Google Analytics to create targeted content

Develop campaigns for nonprofit clients to build and execute fundraising programs around specific organizational funding needs and events like Giving Tuesday and the Big Day of Giving

September 2012 - September 2014

Sales & Communications Coordinator
RSI - Refrigeration Solutions, Inc. / Advanced Refrigeration Systems, Inc.

Creation of all sales proposals, quotes, and other documents while assisting in the organization of contacts and follow-ups through the implementation and use of an online CRM system

Routinely produce engaging content for the company’s social media pages, showcasing current projects and announcing news

Organize, design, and produce audits and reports on sales performance, marketing results, and ROI for online resources for management

Education

Graduated in 2015

BS in Business Administration, Concentration in Marketing
California State University, Sacramento

Activities and Societies: Concert Band, Queer Straight Alliance, Delta Sigma Pi

Volunteer Experience

March 2012 - August 2013

Youth Group Facilitator
Sacramento LGBT Community Center

May 2014 - May 2016

Board Chair
Sacramento Gay Men's Chorus
Certifications

February 2017 – Present

Salesforce Certified Administrator
Salesforce
Salesforce Certified Advanced Administrator
March 2018 - Present
Salesforce Certified Platform Developer 1
August 2018 - Present

Want to know more?

Contact me and let’s talk!